SZN AFRICA is a forward-thinking music platform and agency dedicated to discovering, nurturing, and promoting African talent. With a focus on high-quality music marketing, event planning, and content creation, SZN AFRICA strives to bridge the gap between emerging artistes and the global stage.
Our brand has reached new heights thanks to the innovative strategies and support from SZN Africa- Biyi Blaze (Founder of Pharelions, Dubai).
SZN Africa is committed to providing cutting-edge music and brand marketing solutions to help brands compete on a global scale.
Our Voice:
The tone of SZN AFRICA is professional yet approachable, combining a sense of urgency with encouragement. It conveys confidence in its services while fostering a supportive environment for artists and brands alike. The language is vibrant and engaging, reflecting the dynamic nature of the music industry.
Core Values:
1. Innovation.
2. Empowerment.
3. Global Reach
Our Niche:
1. Focus on nurturing and promoting African talent on a global scale.
2. Comprehensive services that include music marketing, event planning, and creative content creation.
3. A commitment to high-quality strategies that bridge the gap between local artists and international markets.
Our Audience:
1. Emerging artists looking for guidance and support to develop their careers in the music industry.
2. Brands seeking to enhance their visibility and engagement through strategic marketing solutions tailored to the music sector.
3. Music enthusiasts and content creators who want to connect with authentic African talent and stories.
Audience Objectives:
1. Help emerging artists develop their skills and gain exposure through tailored development programs and marketing strategies.
2. Assist brands in expanding their reach and visibility in the global market through innovative marketing solutions.
3. Create engaging content that resonates with audiences and strengthens brand identity.
Audience Pain Points
1. Emerging artists often struggle to gain visibility and recognition in a competitive market, making it difficult for them to reach their full potential.
2. Brands may find it challenging to connect with their target audience effectively, leading to missed opportunities for engagement and growth.
3. There is a lack of resources and guidance available for artists looking to navigate the complexities of the music industry.